We are two women from Woodstock, New York, who had a desire to create lip color that was pure and beautiful. Nancy Caigan, as founding partner had the vision, researched the formula, secured our resources and found our brilliant chemist, George. Susanna Ronner added her graphic design talent and creative eye in the development of the lip color palette, as well as the design of the logo, packaging, web and all visual material. Together, the two of us are friends, dancers, mothers, and committed business partners, dedicated and enthused about creating Primitive.

We believe that beauty should not come at the expense of our health. According to a report in Glamour magazine, the average woman consumes four to nine pounds of lipstick in her lifetime! This supports our belief that what we put on our lips be simple, pure ingredients formulated from nature itself. Primitive was born from this awareness, with the hope and intention to contribute to the well being and beauty of women everywhere.

To carry Primitive in your store or spa, or to bring Primitive to a store near you, contact us - let's talk.